Dear reader, would you like to know what the term “e-commerce item” is all about and, above all, what this label means? Then you've come to the right place! We want to explain to you briefly and simply why this label is on our items.
The designation as an “e-commerce article” is intended to signal to you that you are receiving specific editorial purchasing advice and that we benefit economically from your purchase.
The term e-commerce, short for electronic commerce or in German electronic commerce, describes all commercial transactions on the Internet. In general, however, the term e-commerce is primarily used to refer to online shopping.
How does e-commerce take place on Esquire.de?
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We not only inform you about new trends, but also integrate suitable trend products into our articles. In almost all of our articles you will also find corresponding shopping links so you can buy parts from different retailers and brands. If you do this, we will receive a small commission from the respective shop or brand for bringing the product to your attention. After all, you might never have discovered your new favorite piece without us!
Does Esquire.de get paid by brands to feature products?
This happens, but these articles are then clearly marked “advertisement”. For all other articles, however, the editors are completely free in their choice of topics and, if necessary, products. In these articles you will only find parts that made it into articles because we think they are beautiful or are worth reporting for other reasons.
Why are some items marked as “e-commerce items” and others not?
If we only generally report on a trend and show you many different products that correspond to this trend, we do not label this article as “e-commerce article”. Your interest in information is clearly the priority here. However, we often recommend a very specific product to you. For example, because we think this product best represents the trend or because this product has by far the best price-performance ratio. We then label these items as “e-commerce items” because the shopping aspect is the focus here. What you end up buying is of course up to you.