Hair color trends for summer 2023: Brown, golden and Barbie blonde are the biggest hits!

The hair color trends for summer 2023 are leaning towards natural tones such as salty caramel, toasted brown, soft balayage and golden accents. Luckily for us, these are colors and shades that don't require complicated care or frequent visits to the hairdresser!

Spoiler alert! We have arrived in the Au Naturel era! So, for now, you can say goodbye to orange-based reds and coppers that are high maintenance. Get ready for hair colors in the brown palette, barely visible highlights, radiant blonde tones and deep gold effects. Of course there is an exception! With the new film “Barbie” with Margot Robbie, which became an absolute hit even before it was released in cinemas, fans of the Barbie blonde hair color have increased significantly! Here are the top hair color trends for summer 2023!

Hair color trends for summer 2023 – shiny brunette

With its shiny effect, this color proves that brunettes are not just brunettes and brown hair doesn't have to be boring. This hair trend for summer 2023 is all about brightness and brilliance. It will give your mane a healthy look that will go beautifully with the golden tan you'll get on the beach.

This color is perfect for natural brunettes. If you're not a natural one, we recommend going with a cool brown tone that will give your hair that signature bright, shiny finish.

Toasted brown is another favorite in the color palette

Hair Color Trends for Summer 2023 – Toasted brown is another favorite among the brown palette. This color is so named because it has golden undertones that make it warmer than glossy brunette. It's a fresh way to change the tone of brown hair.

Toasted brown comes in a variety of shades and can be customized to suit your skin undertone and eye color. However, it is important that you discuss these questions with your hairdresser before having your hair colored so that you can get the most out of this great color. Another advantage is that this hair color looks so natural that it can be mistaken for your own, but which has been kissed by the sun.

Salty caramel is attractive and versatile

Salty caramel is one of the most attractive hair color trends for summer 2023, especially for those who usually go to the extremes - light or dark - and now want to try something in between. Plus, the color is extremely customizable, so you can play around with the shadow. For example, you can use them to emphasize your natural hair color or to create contrast. Salted Caramel hair color is beautiful, flattering, suits all skin tones and is suitable for women of all ages. What more could you ask for?

Dirty Blonde is the perfect transition color from brunette to blonde

As you know, maintaining dark hair in blonde color is practically a full-time job, but not in this case. Not quite golden, but not quite ash blonde either, Dirty Blonde is the perfect shade for the transition from brunette to blonde. Unlike light blonde shades like ice and platinum blonde, dirty blonde is less yellow or white and more brown or ashy, making it much easier to maintain if you have a darker base color.

Thanks to the mix of blonde and brown shades that suit both warm and cool skin tones, Dirty Blonde is not only a trendy color but also a suitable color for every woman.

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Bronde Balayage is an alternative to dirty blonde

Similar to Dirty Blonde, Bronde hair color is a mixture of brown and blonde. Usually, highlights or the balayage technique are used for this hair coloring. This ultra-low-maintenance 2023 color trend is ideal if you love depth and highlights that look like they belong in your hair.

Short hair over 50 – The short hairstyles that are at the top of the summer trends for 2023you can see here!

Hair color trends for summer 2023 – Barbie blonde is one of the hottest

This summer, the Barbie craze took over social media. That's why Barbie blonde will be one of the hottest color trends for summer 2023 in the coming months. But what exactly is Barbie Blonde? To achieve this color, you usually need to lighten your hair first. Only then can a good colorist work his magic and give your mane a warm, bright and somewhat creamy blonde color.

However, it is important to know that unlike the others on this list, this hair color is the only one that is not that easy to maintain. Because it is an overall shade and not a blending shade like balayage, Barbie blonde requires regular maintenance to keep it fresh and radiant. And depending on your starting hair color, you may need to spend a few hours in the salon. Or if you are a dark brunette, you may even need multiple visits of a few hours to achieve the desired color.

Conclusion: The hair color trends for summer 2023 adhere to the brown color palette and the natural look. They also rely on shine effects, highlights and balayage techniques that require little care. The only exception is Margot Robbie's Barbie Blonde, which created a real hype around the film's release!