You can simply give yourself the best birthday present - that's what the Italian furniture label carriesMolteni&Cnow ahead. Shortly after its 90th anniversary in 2024, its largest store in the world will open this spring, in the middle of Milan. With an impressive 300 square meters over seven floors, in an old bank building at 9 Via Manzoni, right around the corner from Milan's Scala.
Photo: Molteni&C
The new Moteni&C space is located in a stately Milanese palazzo
Molteni&C's house and courtyard architect, Vincent Van Duysen, is creating a completely new store experience in the old palazzo with its neoclassical appearance: The store is designed as the home of an art and design collector - with an eclectic mix of vintage and contemporary designs, for which the house is equally known.
The new branch is not perceived as a pure flagship store, but as an open, experimental gallery space whose settings are constantly changing and presented in exciting new ways. Even classics and older designs appear in a modern light.
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Photo: Molteni&C
The Palazzo sets a stage for the entire Molteni&C world, on seven floors
Photo: Molteni&C
Inside, the space is completely pure, with exquisite materials that can also be found regularly in the furniture
To achieve this effect, the rooms are noble and elegant: the walls are accentuated with dark wood, the floors are made of sand-colored stone, which of course has a graphic grain. And in between, glazing ensures airy openness and new perspectives. The new space will be ceremoniously opened during Milan Design Week from April 7th to 13th, 2025. The opening is already considered one of the highlights of this week...
